Presented by Adam (PRG Marketing Communications) at Eastbourne DigiFest in the Orwell Room, Welcome Building, Eastbourne on Friday 22nd September 2023.

In an age where living and operating sustainably is becoming ever increasingly critical, individuals and businesses need to ensure they are operating with sustainability at the heart of what they do – focusing on a triple bottom line of the planet, people and profits.

With mounting pressures from Government-imposed sustainability targets, and a rising trend of conscientious choices in consumers’ design-making, particularly amongst younger generations, organisations must genuinely and legitimately enhance their sustainability practices and find creative ways to build relationships with their prospective customers online.

Adam’s talk will highlight the fundamental components of crafting sustainable digital marketing campaigns, revealing the Do’s and Don’ts, and successful strategies in online marketing initiatives and across the business.